Passionate about providing its chefs and customers with the best possible quality meat, ARAMARK has been working closely with its suppliers to specify and deliver high quality fresh British meat at affordable prices.
Chris Carr-Barney, Senior Buyer stated:
“It is important to us that the Food Development team and the buyers work hand in hand to identify ways of ensuring we deliver exceptional quality and promote British meat wherever possible. For instance as a company we promote the use of fresh meat where possible and our buyers work hard to ensure a competitive price point to make this an affordable option for our teams on the ground whatever choice of meat they require on their menus. We are also heavily involved with British Food Fortnight and our units have a wide array of promotions available on products including British meat.”
ARAMARK’s three top selling lines – beef mince, diced beef and diced chicken – are available to at the same price point as its frozen counterparts, for instance, encouraging uptake of these products and ultimately providing a great eating experience for our customers.
Nick Brookwell, ARAMARK’s Food Development Director says: “We know our chefs look to create the very highest quality meals. By ensuring these fresh products are available at the same price to frozen, we are empowering our talented teams to showcase their culinary genius, whilst also doing our bit to help promote provenance and quality.”
As part of its comprehensive Corporate Responsibility programme ARAMARK works with the Red Tractor scheme, and has also recently announced its continued commitment to British Food Fortnight until 2014, as lead sponsor, further demonstrating its dedication to provenance.
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